What does it mean to lead with impact and influence? This question has always been at the forefront of my mind throughout my journey as a female entrepreneur, trainer and speaker.

As I think about leadership in today’s ever-changing world, I find myself constantly seeking answers and insights that will help me empower others and make a meaningful difference. This subject of leadership is not new to me because I became a leader while in high school. I have always loved writing, and I started my first tutoring service in the 12th grade. I remember charging $5 for services. Thus, my journey as a leader and as an entrepreneur started then even though at the time I didn’t realize it.

I want to dive into 6 points on the essence of impactful leadership and share the lessons I’ve learned along the way. These 6 points are key in leading with impact and influence.

• Embody Authenticity: From the early days of my entrepreneurial journey, I’ve realized that being myself was the cornerstone of effective leadership. By staying true to myself and my values, I’ve been able to build genuine connections with my audience and inspire trust and loyalty. When I tried to be like someone else and compare myself to others that did not serve me well.
• Inspire Vision: Crafting a compelling vision has been key in empowering others to join me on my entrepreneurial journey. By painting a vivid picture of the future I envision, I’ve ignited passion and motivation among my team and my awesome followers. It has been my goal to propel us toward our shared goals.
• Foster Connection: As a speaker and coach, I’ve discovered the power of connection in driving meaningful change. Whether it’s through storytelling, active listening, or simply showing empathy, building authentic connections with others has allowed me to amplify my impact and influence.
• Be Confident: Confidence doesn’t always come naturally, but I’ve learned that it’s essential for effective leadership. By embracing my strengths and believing in myself and my abilities, I’ve been able to exude confidence and inspire others to do the same.
• Cultivate Influence: Influence isn’t about dictating orders; it’s about inspiring positive change. By motivating, supporting, encouraging and empowering others, and standing up for what I believe in, I’ve been able to cultivate influence that extends far beyond my immediate sphere of influence.
• Build a Story Brand: As a female entrepreneur, my personal brand is a reflection of who I am and what I stand for. Jeff Bezos said it well when he said that your brand is what people say about you when you are not in the room. From the messages I share to the experiences I create, every aspect of my brand is carefully crafted to resonate with my audience and authentically represent my values.

My journey as a female entrepreneur, trainer and speaker has been filled with challenges, triumphs, and moments of profound growth. As a former Professor of Literature, I loved teaching in the classroom, but now I am in a new phase of life — a place where I am creating a life and business I love.

Through it all, one thing remains clear: the power of impactful leadership is to inspire, empower, and transform lives. As I continue on this journey, I’m committed to leading with authenticity, purpose, and passion, and empowering others to do the same.

Ready to unlock your full potential as a leader and transform your brand? Are you creating a life and business you love? Time to unleash your inner leader? Join me on this journey of purpose and empowerment by downloading my free resource, The Brand Transformation Workbook on my site at marshalynnhudson.com